New iGaming Platform Launched by Caesars Entertainment

By John Isaac,
Editor at online-gambling.com

John Isaac Editor at online-gambling.com

John Isaac is an editor with many years of experience in the gambling industry. He writes expert articles on card games like blackjack and poker. In addition, he is also well aware of the US gambling laws and the Indian and Dutch gambling markets. You can rely on verified information and insightful details.

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Last updated: October 8, 2024

One of the most popular gambling brands, Caesars Entertainment, announced on October 7th that it will launch a new online gambling platform. It will be a cutting-edge mobile app and desktop site tailored to seasoned casino players.

Horseshoe Online Casino – The Latest Caesars Gambling Platform

Caesars Entertainment, Inc.’s new proprietary iGaming platform, Horseshoe online casino, is now live in Michigan. The gambling corporation aims to build upon the Horseshoe brand’s legacy of excellent services and special attention toward casino players who are firm on their preferences.

The brand is famous for its exceptional player experience since 1951. The aim is to expand its reach beyond Michigan and into other states, leveraging the positions of Caesar’s world-class tier gambling establishments. Matt Sunderland, the Senior Vice President and Chief iGaming Officer at Caesars Digital, states: “This launch reinforces our multi-brand online casino strategy by seamlessly bringing another one of our world-class Caesars brands into the palms of players’ hands.”

The new online platform is built on the same foundations as the other online casinos from Caesars. The casino design features the well-known golden horseshoe symbol, which represents good fortune and is also placed at the entrances of all Horseshoe land-based locations.

The new platform features the industry-leading loyalty program – Caesars Rewards. This will allow concurrent players to take advantage of additional tailored bonuses, rewards, competitions, and more. The rewards program is divided into tiers, which you ascend with points you obtain as you play.

On top of that, the Horseshoe online casino will be home to various exclusive titles from the brand as well as from other developers, thanks to the partnerships of Caesars Entertainment. With the help of such features, Horseshoe is positioned as the best place for both low-stakes players and high rollers.

Why Is This Online Casino a Big Deal?

We live in an era where everyone is interconnected thanks to the internet and mobile devices. It’s become extremely popular, and in a lot of cases, people even prefer to gamble online through their smartphones or tablets. This allows you to play while on the move, such as your commute to work via public transport.

A Large Number of Games

Online casino platforms have the opportunity to feature a wide range of games in large quantities that will outshine most land-based establishments. Some platforms offer thousands of slot titles and over one hundred table games to their player base. On top of that, you can find live casino games, scratch cards, dedicated poker platforms, and more.

Bonuses

Another noteworthy factor that makes online casinos desirable is the bonuses. While even brick-and-mortar establishments have promotions, online platforms can really focus on providing competitive offers with multiple tiers of rewards. A great example is the popular welcome bonuses for new players, which give additional funds as a match to your deposit, and in most cases, it is paired with free spins on pre-determined slots.

Accessibility

While all other factors are exciting and seem like the main attraction of online casinos, the one feature that really gives this type of gambling its appeal – is accessibility. Before online gambling, you had to travel to a land-based online casino or sportsbook to enjoy some gambling. Now, you only need to access the website through your computer or mobile device or download an app and start playing.

Being able to play whenever you want from the comfort of your home or when on vacation is the strongest advantage of online gambling. Everything from deposits and withdrawals to gameplay and account management is very simplified and user-friendly. While it will never have the same atmosphere or excitement as a real casino location, it comes as close to it as possible.